As part of the pre-launch campaign, pricing for the 2023 Cupra Born has finally been revealed ahead of its local launch in March 2023. Kicking off from $59,990 plus on-road costs (ranging from $61,990 drive away in the ACT to $66,490 drive away in Western Australia), the Born is well priced to compete with cars like the Tesla Model 3, Polestar 2, Nissan Leaf, Hyundai Kona Electric and Kia Niro EV.
Using the same ‘MEB’ platform as other Volkswagen Group electric cars like the Volkswagen ID.3, Audi Q4 e-tron and Skoda Enyaq, the 2023 Cupra Born features an 82kWh battery (77kWh usable) that’s mated to a 170kW/310Nm electric motor that drives the rear wheels. Cupra claims that it can drive up to 511km on the WLTP cycle, while it can be recharged at up to 170kW on a DC fast charger and 11kW on an AC regular charger.
The Born measures 4,322mm long, 1,809mm wide, 1,540mm tall and has a 2,766mm long wheelbase – making it 38mm longer, 20mm wider, 84mm taller and with a 130mm longer wheelbase than the current shape Mk8 Volkswagen Golf hatchback. The claimed bootspace is a healthy 385-litres with the rear seats up, which is 11-litres more than the Golf.
Standard equipment on the 2023 Cupra Born includes 19-inch alloy wheels, all-LED lighting, auto lights and wipers, keyless entry and start, heated and auto-folding mirrors, a 12.0-inch touchscreen with Apple CarPlay and Android Auto, satellite navigation, digital radio, a 5.3-inch digital driver’s display, a heated leather steering wheel, front bucket seats and dual-zone climate control with rear vents.
Safety kit includes seven airbags, auto emergency braking (AEB) with pedestrian and cyclist detection, adaptive cruise control, lane keep assist, blind-spot monitoring with rear cross-traffic alert, auto high beam, semi-automatic parking, driver attention monitoring, a 360-degree camera and front and rear parking sensors.
Two option packages will be available for the 2023 Cupra Born: the $2,600 Interior Package, which adds blue suede front bucket seats with heating and 12-way electric adjustment with massaging, a two-seat rear bench, heated washer jets and a nine-speaker 395W Beats sound system.
The $2,600 Performance Package adds 20-inch alloy wheels with 235mm Michelin Pilot Sport 4 tyres, the two-seat rear bench and adaptive dampers.
Colour options for the 2023 Cupra Born include ‘Glacial White’, ‘Geyser Silver’, ‘Quasar Grey’, ‘Rayleigh Red’ and ‘Vapor Grey’.
2023 Cupra Born pricing (plus on-road costs):
- Born 77kWh: $59,990
- Interior Package: $2,900
- Performance Package: $2,600
The 2023 Cupra Born will go on sale in Australia in March 2023. Stay tuned to DiscoverAuto for the latest automotive news and reviews.